Hundreds of years ago, Muslims conquered parts of the world, just like the Europeans. With their domination came spreading Arabic culture. Muslims on Lama Island, off the coast of Kenya, built beautiful buildings with similar architecture to some parts of Morocco, thousands of miles away.
Colgate-Palmolive is a huge multinational corporation based in New York. And obviously, they have factories in Turkey. They sell Misvak toothpaste there but not in the USA. (Companies must adapt to each local market to make money.)
Note that the Turkish spelling of miswak is "misvak."
This toothpaste has a strong flavor - somewhat anise-like and very clean tasting. It's not as mild as many of the European toothpastes I've reviewed. Kids would probably reject this one immediately. But those with more - ahem - refined taste - will enjoy the powerful flavor. (Very few kids like sipping black coffee, but I definitely do.)
It's white with a slight brownish tint coming from the miswak plant. Calcium is an ingredient, strongly contributing to the white color. I'm a happy brusher from its added fluoride.
I'd recommend this paste, if you can find it!
Finally, I leave you with this delightful Turkish Misvak toothpaste commercial.